BIODERMA Europe Marketing Director H/F
2026-04-22T10:44:48.317
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More details about the offer
Type of contract : CDI
Job Location : Europe, France, Rhone-Alpes, Rhône (69)
City : Lyon
Category : MARKETING - MARKETING OPERATIONNEL PAYS
Experience : 10 – 20 ans
Working time : Temps complet
Desired hiring date : 01/01/1970
Reference : 2026-3273
Presentation of the company
L'histoire de NAOS débute en 1977 lorsque Jean-Noël Thorel pharmacien-biologiste, ouvre la voie de la cosmétique active en intégrant la biologie dans la cosmétique, avec pour objectif d'en changer le paradigme.
NAOS est une entreprise internationale française spécialisée dans le Skincare (soins de la peau), présente dans 130 pays qui emploie plus de 3500 personnes.
Elle est à l'origine de trois marques dermo-cosmétiques : BIODERMA, INSTITUT ESTHEDERM et ETAT PUR réunies autour d'une approche scientifique unique : l'Écobiologie, union de la biologie et de l'écosystème de la peau.
Le modèle de gouvernance est unique : NAOS appartient à une Organisation à Finalité Altruiste. L'entreprise est indépendante et entièrement détenue par un fonds de dotation à but non lucratif, dédié à la réalisation du potentiel humain.
Aujourd'hui, NAOS est une entreprise à raison d'être dont la vocation est d'aimer, comprendre et prendre soin du vivant.
Cette vocation est au cœur de ce que nous sommes, de ce que nous faisons et de la façon dont nous le faisons.
Main responsabilities
Are you willing to join a company with a purpose and play a key role in supporting
international growth?
NAOS, a major international stakeholder in Skincare, is looking for a Regional Marketing Director for European zonev(BIODERMA), in full-time permanent contract (CDI)
from as soon as possible (Q1 2026).
Inside the Regional Marketing team, you are a key regional partner for our European
countries, acting as the link between affiliates and global brand teams, to deploy brand
strategy, support performance, and ensure consistency of execution across the region.
Regular business travel within Europe is expected as part of this position.
In this context, your main missions are the following:
Strategic Adaptation & regional planning
· 3-year vision: set the regional strategy and growth ambitions
· Act as the primary business partner for Countries GMs and Global team to localize global strategy
· Drive the regional digital roadmap, ensuring online strategies integrated into 3Y strategies
Market Discipline & Execution Excellence
· Arbitrate launch tiering and secure markets commitment
· Monitor marketing KPI & digital performance, guiding A&P allocation toward the most profitable channels. Lead regional ROI analysis
· Set and enforce the regional pricing strategy
Join a company with a purpose, inspired by a claimed humanist utopia, and come experience a humane, collective and enriching company.
Our typical recruitment process:
It might slightly change.
1. CV screening. Given the large amount of application, this process can sometimes take as long as 4 weeks.
2. First 15-minutes contact to narrow down your wishes : via phone.
3. Interview with different stakeholders.
4. Optionnally, it could be asked that you realize a case study.
Strategic Leadership: Ability to navigate between global brand ambitions and regional requirements.
Operational Excellence: Expert in monitoring KPIs, ROI analysis, and ensuring launch readiness.
Digital Proficiency: Proven experience in digital marketing (Performance, Social Media, CRM) and managing "e-retail" growth levers
Change Management: Proven ability to lead international teams through organizational transitions
French and English : fluent
Our job offers are opened to people with disabilities.
Experience required
Level of education : Bac + 5
Specialization : COMMERCIAL MARKETING
Level of experience : 10 – 20 ans
Languages : Anglais (Courant)
Apply now